You don’t need a Sky subscription to watch Sky Sports! Here are the latest deals for pay-as-you-go passes on NOW TV and Amazon Prime.
I’m a big fan of NOW (or NOW TV as it was called). It’s a cheap way to watch Sky channels, and if you are a fan of the Premier League, golf, cricket Formula 1 or dozens of other sports but can’t afford Sky, it can be a real money saver.
Sky vs NOW
If you get your TV via Sky, or even Virgin or BT, then you will likely have to commit to a long contract with your TV provider, probably 18 months. And it can be really expensive.
In terms of TV programmes and film channels, it’s almost always going to be cheaper to get those exact same channels via NOW instead.
It’s slightly more complicated for Sky Sports channels. The Day passes are perfect for occasional users at under £10 a go (or less if you use a deal). Sadly it looks like the week pass is no longer offered.
The monthly passes however can be expensive. At £33.99 a month, you’ll probably pay more via NOW TV for this channel than with Sky if you have it every single month of the year.
But there are regular deals which bring the price down, often to £25 a month and sometimes as low as £20. This makes the price much more comparable and you have the added advantage that you aren’t committed to a contract. You can stop it or pause it month by month.
What is NOW TV?
Think of NOW (or NOW TV as it was called until spring 2021) as a pay-per-view iPlayer for the Sky TV channels. The sports passes give you access to all 11 Sky Sports channels without a contract, so you can watch per day or per month.
NOW TV can be streamed on your computer, tablet, some smart TVs, and devices such as the Chromecast, Roku, Amazon Fire Sticks or via special NOW TV stick.
The passes don’t include TV or movie channels, which you need to buy separate passes for – though there are plenty of discounts to be found and I’ve summarised the best on my NOW TV deals page.
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NOW TV Sky Sports free trials
Unlike the other NOW membership passes, there’s no free trial for any of the Sports options.
NOW TV Sky Sports Day pass offers
Far better than a Sky contract is a £9.99 Day Pass. Despite recent price increases, I think this pass represents decent value for money for occasional viewing.
There are often discounts to be had, such as 20% off or bundles passes with a NOW TV smart stick. I’ll share any I find on this page.
Day pass, movie pass, entertainment pass and smart stick for £24.99
This offer at JD Williams will get you the following for £24.99.
- a smart stick (worth £15)
- a Sky Sports day pass (worth £9.99)
- a Sky Cinema pass (worth £11.99)
- an Entertainment pass (worth £9.99)
So you’re basically paying £15 more for the extra passes and stick which is a decent saving if you need them. You can currently sell the stick at CEX for £4, meaning you’re essentially paying £10.99 for those extra passes.
This offer can also be combined with the new member cashback offers from Quidco and TopCashback listed below, potentially saving you an extra £17.
If you don’t need it right now then you can pick this bundle up at around £20 every other month or so. When this happens I tend to buy a couple.
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Month-long Sky Sports pass on NOW TV
If you are going to watch a lot of the action on Sky Sports it’s probably cheaper to get a subscription via Sky, Virgin or BT. But if you want to dip in and out month by month you can buy a month pass for £33.99.
There are often discounts on the first month or two, sometimes as long as nine or 12 months. I’ll share any here when they are live. These offers are also sometimes emailed with unique codes to previous customers so it’s worth turning on the option for emails.
Don’t forget to cancel the month sports pass (which you can do any time) if you don’t want it to renew at full price.
Month passes also start from the moment you pay, unlike week and day passes which you activate when you want them to start.
10 months of Sky Sports at £25 a month (expired)
This offer is running on the NOW website for all customers, giving 10 months at £25 a month.
It’s a rolling contract for Sky Sports via NOW TV. You’ll save just over 25% on the standard monthly price. Importantly you aren’t tied into the full 10 months. You can cancel at any point. But you’ll pay full price if you restart at a later date.
The offer ends 29 August 2021 and is open to new NOW TV customers and existing customers who either don’t have a pass or are in the last 30 days of a previous offer.
One month NOW TV Sports pass for £24 (Expired)
You used to be able to pick up a gift card that covers a full month. It did cost £23.99 at CDKeys, or £25 from the likes of Curry’s, Amazon and Argos – though the stock has been non-existent for the last few months.
If you do find one for sale see if can use the cashback new member bonus offer with these passes, potentially bringing the cost down to less than £7.
Mobile Sky Sports passes
NOW TV has a mobile pass which you can only watch via an app on your phone. This makes them a fair bit cheaper.
The mobile pass costs £5.99 for a month. It only has five sports channels – Sky Sports Premier League, Sky Sports Action, Sky Sports Arena and Sky Sports News.
£1 off a mobile pass from CD Keys (Expired)
A mobile pass was selling for £4.99 at CDKeys, though you could only use it once per account. It’s currently showing as unavailable.
NOW TV Sky Sports Week pass offers
It looks like NOW TV no longer offers the week pass. Whether this is permanent or temporary remains to be seen. Occasionally you can still get the offers which I’ll share below, but chances are slim.
Extra savings on NOW TV passes
Make sure you also check out these extra savings as they can usually be combined with some of the other deals on the page. Most involve cashback from cashback sites or your bank.
And what does generally make this way of buying a pass unbeatable is the sign-up bonus if you are a new user of either of the cashback sites. This could be worth at least £17 off the price you pay.
I regularly update the best offers for both TopCashback and Quidco, but here are the best right now.
Quidco: £17 bonus cashback
If you sign up for my newsletter, then you can get an increased £17 bonus for new Quidco members (min spend £10), or you can get a smaller £10 bonus by going direct to Quidco.
Though there are currently no offers on Sports passes direct from NOW TV right now (do check in case it’s changed), you can also use this new member bonus if you buy a pass stick bundle from Currys for £30.
TopCashback: £10 bonus cashback
New users of TopCashback can get an extra £10 bonus when they spend £10.
At the moment there are no offers at TCB for Now TV, but you can use it at other retailers selling NOW TV stick and pass bundles.
Extra cashback via bank rewards (Expired)
A number of current accounts and credit cards have extra cashback features when you spend using your card – and NOW TV often appears on these lists.
This season I’ve got 15% back on a purchase via Natwest and £5 back for spending £5 twice with American Express. However I’ve not spotted these offers in 2021.
You need to spend directly with NOW TV, so do check that the other offers listed here aren’t better.
Sky Sports on Sky
If you don’t want to ditch Sky for NOW, then you can still get Sky Sports channels direct. The best prices for the full package will usually require a new 18-month contract, which obviously ties you in. And don’t forget you’ll still need to pay for the standard Sky channels too – probably around £20 a month.
However if you don’t want all the Sky Sports channels you can pick one channel for £18 a month without a long contract.
Existing Sky customer: £18 for two football channels on Sky
You can sign up on a rolling 31-day contract for both Sky Sports Premier League and Sky Sports Football at £18 a month (down from £22 a month).
Existing Sky customer: £18 for Sky Sports F1 channels on Sky
Or if you are a dedicated Formula 1 fan, you can also sign up on a rolling 31-day contract for the Sky Sports F1 channel. This will cost you £18 a month.
Other sports broadcasters
Amazon Prime Video
As with last season Amazon is showing all the fixtures from two weeks in December.
Prime costs £79 a year, or £7.99 a month and includes other Amazon features. However if you just want the video channel for streaming sport, film and TV shows you can get this for £5.99 a month – which means you can pay just under £6 if you only want to watch the games. There’s also a free 30-day trial – just remember to cancel it if you don’t want to keep paying.
You can now buy month passes for BT Sport. More details on this and other deals here.
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